How is switching to digital currency better for the UK?
In recent years, the resurgence of cashless payments has been a major talking point. With the rise of contactless payments and mobile apps like Venmo and PayPal, it’s easier than ever to go without cash. Many people wonder if not using cash is really good for the environment. In the real sense, every time you use cash, you are using a physical object that needs to be produced, transported, and…
Leverage Keyword Research for Product Naming
Naming products is no easy task. You’ve got your product and a whiteboard full of random phrases and ideas being tossed around. Some names sound ok, maybe a few seem like a good fit, but no one on your team can agree on a winner. So how do you choose the right name for your product? Here’s where keyword research comes into play! By understanding what people are searching for,…
How UX Sold 5,000 NFTs in Less Than a Minute
In today’s global marketplace, the battle for a customer’s attention has never been more challenging. Attention spans are shrinking, customer’s demands and expectations are going up and the margin for error is minuscule. The user experience is so important because it is the gateway between person and product. Whether you use a website, app, software, or sell human-to-human, UX is the most important factor that influences a sale. When creating…
Search Beyond Search: The Biggest Opportunity in Digital Marketing
When you think about search, what comes to mind? I bet you are thinking “Google”. But there is more to search than Google. And even with Google, if you want to succeed you have to think beyond traditional SEO and PPC ads because everyone is using traditional tactics. You must think outside the box. And that’s what I am going to help you do today. So, let’s first go over…
Core Web Vitals for Small Businesses: How To Pass The CWV Assessment
Did you know 1 in 2 visitors abandon a website that takes more than 6 seconds to load? You may think that sounds extreme, but it’s pretty reasonable. In a digitally connected world, people expect a quick and easy user experience, especially on mobile. Google agrees. Page experience signals such as page loading speed are now among the factors that help you rank on search engine results pages (SERPs). In…
5 Books to Supercharge Your Creativity [Part 2 of 5]
TikTok is a potential Facebook killer. It’s a social media platform that allows you to express your creativity via video synced to music in just 30-second bite-sized chunks. TikTok currently has over one billion monthly active users worldwide and the app has been downloaded more than 2 billion times. Why it matters Social media has changed the game for creators. It’s empowered them to create and share their work without…
This is how British can benefit
Since Mark Zuckerberg announced on October 28 that Facebook would now be known as the Meta Platform, or simply Meta, its share price has risen by more than 9%, which is more than double what the Nasdaq NDAQ has done. If you don’t know what the Metaverse is – think of it as a virtual world. There are many types of virtual worlds. Facebook wants to be the biggest one.…
6 Books That Inspired My Online Side Hustle Success
Motivation is something I wish showed up every morning, like clockwork. But the truth is that it sometimes takes an extended holiday. According to Forbes, wanting to perform well is linked with the desire for good times (and we all like those good times). And a study by Queens University found those who had an ambition for “legacy”— the goal to make a mark, also had a significant drive for…
How to Get Organic Views and Subscribers on YouTube
So you want to grow your YouTube channel but you don’t want to spend a fortune. You’re looking for organic YouTube promotion strategies to test. But figuring out what actually works is a nightmare. You have to spend countless hours researching, testing, and iterating–all of which can produce ZERO results. I know firsthand. I used to think the YouTube gods simply blessed certain channels with unlimited favor and condemned the…
Do Minimalist Website Designs Help or Hurt Your SEO?
As a website owner, do you feel as if the line between a good user experience and optimal search engine optimization (SEO) is a tightrope? It’s not uncommon to feel like you have to prioritize one over the other. When it comes to minimalist website design, that feeling becomes more pronounced. After all, search engine optimization requires ample content for optimization. Doesn’t it? This article will explore the relationship between…