What Is Klaviyo? A Marketer’s Guide
ADVERTISEMENT What Is Klaviyo? A Marketer’s Guide Facebook Twitter Youtube Klaviyo is a marketing automation platform focused on email and designed for ecommerce. Based in Boston, Massachusetts, Klaviyo software aims to allow B2B and B2C marketers target qualified leads, produce lead-to-revenue opportunities and execute automated, personalized marketing campaigns across multiple digital channels. Adobe, a digital experience software provider, acquired Klaviyo in September of 2018 in one of the largest marketing technology acquisitions…
How to Streamline PHP for SEO
There’s a lot of misconceptions about PHP for SEO. Many people don’t understand it, what it is, how we use it, and how it impacts our SEO. The good news is that you don’t likely have much to worry about. PHP can make your website better for SEO and better for your users. The key is to know how to use it properly and what pitfalls to look out for. …
8 Free A/B Testing Tools to Optimize Your Mobile App
When Uber was first introduced in the market, people found it hard to trust an application that proposed safe and timely travel. Despite being just an app, it offered a solution to a multitude of problems. The easy-to-use app had a remarkable user experience and highly effective functionality that revolutionized personal transportation. User experience plays an indispensable role in influencing the customer retention of a mobile application. Key features such…
10 Best Practices for Drupal SEO
Focusing on Drupal SEO ensures the hard work you put into your site helps you actually reach customers. Like other platforms, Drupal has specific SEO features and strategies that ensure your changes are communicated from Drupal to search engines. Whether you are using your Drupal website for e-commerce or building a content-driven brand, such as a membership site, Drupal SEO will help your customers find you as they search for…
20 Success Lessons From the Top Marketing Blogs
Are you hoping to take your blog to the next level? Well, there are several strategies that make the top marketing blogs in the industry successful. In this post, we’re going to dig into the finer details of these top marketing blogs. With each one, we’ll inspect a particular aspect you can emulate that makes the blog thrive. Let’s get it started! 1. Content Marketing Institute Blog – Success Focus:…
16 Hidden Facebook Marketing Tools That Will Increase Your Engagement by 154%
Facebook engagement is easier and more valuable than you ever imagined. I found this out the hard way. At one point, I was spending hundreds of thousands of dollars a month on Facebook Ads. Sure, I was getting some huge successes. But I was also wasting a ton of money. For example, I once spent $400,000 on Facebook fan page likes. I still feel dumb for that one. The engagement…
5 Ways to Make Your Virtual Presentation More Engaging and Memorable
As you’re counting down the days to your next virtual presentation, you start to wonder if there’s a way for you to do things differently this time around. You want your audience to have fun, be more present, and engage with your subject. Most of all, you want it to be memorable. The best feeling in the world as a presenter is when audience members can’t stop talking about your…
The 5 Best Free Courses to Make More Money Online
The job insecurity resulting from the COVID-19 pandemic has a silver lining – people are discovering that making money online at home is possible. But that doesn’t mean that it’s easy. You need to have the right skills to land a gig online, help a remote company solve their pressing problems, or come up with a BIG idea that will sell like hotcakes on the Internet. Not sure which skills…
10 Content Marketing Trends to Watch Out For In 2022
Marketing trends keep on changing, and if you can stay on top of what your customers want, you will be able to stay ahead of the pack. For any business or brand to grow and build the correct audience, content marketing is essential. Increase conversions, enhance sales, create leads, expand an email list, are all much more onerous without it. According to Statista, content marketing revenue surpassed $42 billion in…
10 Practices for Wix SEO
If you’ve ever built a website, or you’re looking for a suitable website builder, you’ve no doubt heard of Wix. It’s renowned for its easy-to-use interface, its suitability for beginners, and it gets good reviews for its flexibility, professional-looking templates, and support. On the downside, Wix SEO limitations often come in for criticism, but that doesn’t mean you can’t enhance your site’s SEO considerably by applying a few best practices.…
Best POS Systems
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Getting paid is great. Paying fees to accept money? Not so much. For small business owners who need to make the most of every transaction, it’s important to find the right point-of-sale (POS) system. You don’t want feel cheated out of revenue every time someone pays with a card.…