What Is Klaviyo? A Marketer’s Guide
ADVERTISEMENT What Is Klaviyo? A Marketer’s Guide Facebook Twitter Youtube Klaviyo is a marketing automation platform focused on email and designed for ecommerce. Based in Boston, Massachusetts, Klaviyo software aims to allow B2B and B2C marketers target qualified leads, produce lead-to-revenue opportunities and execute automated, personalized marketing campaigns across multiple digital channels. Adobe, a digital experience software provider, acquired Klaviyo in September of 2018 in one of the largest marketing technology acquisitions…
5 SEO Tips for Non-SEOs in 2021
Believe it or not, you don’t have to be a Search Engine Optimization (SEO) expert to be a good content creator. However, it’s super-valuable to know some tips and tricks to improve your rankings on Google and user experience. Here are five useful tips that you won’t read elsewhere. Since Google has many updates each year, you have to keep up with your SEO game in 2021. Let’s start! 1.…
How to Find Your Target Audience
When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at their stats and see how many visitors they were getting: They generated 29.61 million visitors a month from 11.74 million people. In 2021, they generated 280 million dollars in revenue. Now, let’s look at NeilPatel.com stats from the same time period. I was generating roughly…
30 Content Marketing Tactics You Have to Try
Your business won’t succeed by doing the same thing as everyone else. Content marketing is powerful, but it’s also hugely competitive. If you’re just rehashing the same points as everyone else, you won’t get anywhere. Your business is unique and so is your audience. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. Below, we’ll cover 30 content…
Facebook Marketing: A Comprehensive Guide for Beginners
With over 2.74 billion monthly active users, Facebook is the world’s most popular social media platform. From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. How do you capitalize on these opportunities? By devising a Facebook marketing strategy. For beginners, this can all seem a little daunting but don’t worry. If you’re new to Facebook marketing, let me walk you through…
The Easiest Way to Build Links
Link building sucks. It’s time consuming and hard. But as an SEO, you have no choice but to build links… assuming you want to rank on Google. So, today I am announcing a new Ubersuggest feature, that makes link building faster and easier. Here’s how… What is the easiest way to get links? What if you could only focus your link building efforts on sites that are highly likely to…
The 6 Best Sites to Buy Instagram Auto Likes
The internet is a big place, and Instagram shows it. The platform’s two billion monthly active users are a testament to its popularity and a huge gateway to the potential that the internet holds in terms of business growth and reputation building. In fact, Instagram has become so big that it’s used as a reference point for many consumers and internet users to check on the reputation and trustworthiness of…
How to Promote Word-of-Mouth Referrals Through Paid Ads
Word-of-mouth marketing is one of the most valuable forms of advertising. After all, why wouldn’t you want customers to rave about your business to friends and family? Word-of-mouth referrals are great advertising for your brand and an enormous confidence booster for would-be buyers. From a potential buyer’s perspective, if your existing customers are happy enough with your company to recommend it, that speaks volumes about your business. It’s not just…
How to Do a Social Media Detox as a Marketer
Are you using the best digital marketing tools and resources but still cannot be as productive as you wish? As a concerned marketer, you may be looking for ways to do a social media detox to create more headspace so you can better concentrate on your job. If that’s the case, you’ve chosen the right article to read. Why you should do a social media detox Social media platforms such…
How to Use LinkedIn’s Social Selling Index Like a Pro
LinkedIn is a perennially underrated social media platform. It’s not always easy to quantify how effective you are on the platform though. Enter LinkedIn’s Social Selling Index. This handy metric tells you exactly how effective you are as a social seller while highlighting how you can improve. In this article, I’ll cover everything you need to know about the tool, how to use it properly, and how to improve your…
Customer Satisfaction: Benefits, Examples & Importance
Customer satisfaction is crucial to the success of your business. No matter how innovative your product or competitive your pricing, if your customers are ultimately unhappy, they’re not going to stick around. As such, it’s no surprise 45.9 percent of businesses surveyed in 2020 named customer experience as their number one priority over the next five years: What exactly do we mean by “customer satisfaction?” Why is it so important,…